John Lewis Proves Its Business Is Flood Proof

John Lewis has received a sales lift at its online business after floods hit the country last week.

The flood-proof company described the performance as 'very pleasing' with rise of 26.4 per cent in the week to February 15.

It said the gain 'offset any impact to the business from the adverse weather conditions seen across much of the UK' in mid February.

Exeter (down 19.9 per cent), Cardiff (-9.5 per cent) and Reading (-11.2 per cent) were among the worst hit stores are the surrounding areas were hit by storms and floods.

The company said total sales in the week increased 6.4 per cent as shoppers flocked to buy new technology, rising 9.7 per cent on last year, fashion, which rose 7.3 per cent, and St Valentine's Day cards, which helped its cards business rise 23 per cent.