Appliances delivery website AO.com has wooed former Amazon boss Brian McBride onto is board as it prepares for the UK's biggest ever ecommerce IPO.
McBride, 58, left Slough-based Amazon.co.uk in January 2011 and the following year was appointed non-executive chairman at Asos.
He has been appointed senior non-executive director at DRL Holdings Limited which will change its name to AO Plc over the coming weeks as it prepares to launch a stock market float.
Reports today suggest the market value of the firm could reach £1.4 billion - even higher than the revised £1 billion to £1.2 billion figure released last month.
The company is expected to float shares next month, it said in a statement yesterday morning. It says it aims to raise £60 million in new shares and that management will sell at least the 25 per cent of the firm required tin free float by stock market rules.
Chief executive John Roberts - who founded the firm after a bet in the pub in 2000 - has a 40 per cent stake in the business which could be worth £560 million at the upper end of the valuation estimates.
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