US fashion designer Tom Ford has revealed that he will begin selling a selection of accessories via his website.
TomFord.com began selling handbags, shoes, small leather goods, eyewear, jewellery and the Tom Ford Beauty collection of cosmetics and fragrances yesterday.
Ford said he has 'waited patiently' until the brand was established offline before launching e-commerce. He said he now has 98 retail locations worldwide.
He has previously been scathing about the digital world saying consumers are 'bored' of products by the time they get to stores because catwalk styles are available so quickly to celebrities.
The site promises 'cinematic-quality product images, dynamic design and select use of video gives a rich visual experience.'
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