Saturday, 22 June 2013

Asos To Offer 15-Minute Delivery Slots From Monday

Online fashion retailer Asos will offer 15-minute delivery slots to customers from Monday as the delivery wars heat up.

The service will be free of charge and allow shoppers to track their parcels using the new service called Follow My Parcel.

Customers will be able to track the parcel from their mobile or desktop with a countdown facility and when the delivery gets closer they will be given a 15-minute window. The service will launch in partnership with logistics provider DPD.

Asos chief executive Nick Robertson has told Retail Week magazine the new service was part of a strategy to help the firm 'redefine the online retail experience.'

Dixons this week extended its next day delivery cut-off from 7pm to 10pm the night before. While House of Fraser also said it had extended its next-morning click and collect order cut-off from noon to 10pm the night before.

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