The New York-based lingerie web site Adore Me has raised $8.5 million (£5.6 million) for expansion after significant growth since its launch last year.
The firm uses a subscription service, taking women's sizes and delivering a new set of underwear each month.
It is understood to have grown by 40-50 per cent month on month since from launch last year to the early part of this year and made its 100,000th shipment in less than a year, according to Techcrunch.
Investments from Upfront Ventures, Mousse Partners and Redhills Ventures take the total funds raised to $11.2 million.
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