The number of shopping searches made on desktop PCs declined 10 per cent in the past three months as consumers switched to smartphones and tablets.
A quarterly survey by the British Retail Consortium and Google showed that searches on tablets doubled in the period taking the total growth in 'retail' searches, as categorised by Google, to 12 per cent. Smartphone searches increased 58 per cent.
Searches on terms like 'Fifa 14', 'Grand Theft Auto 5' and 'iPad mini' indicated consumers were comparing prices on new technology releases.
Google retail director Peter Fitzgerald said: 'The glorious summer weather that extended into July at times proved tough for online trading, as customers opted to enjoy the sunshine. However, the last two months of the quarter saw a drop in temperatures and led to overall queries growing at 12 per cent in the third quarter.'
He said: 'Again the DIY and gardening sectors were able to take advantage of the weather, with 'garden furniture' one of the most popular retail searches this quarter.'
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